Templates

The lessons learned template & guide

At the end of a project, it’s tempting to give yourself a pat on the back and jump straight into the next big thing. But it’s important to pause and take stock of what went […]
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Guides, Productivity, Templates

A virtual water cooler designed for remote teams | A Conceptboard guide

While the traditional water cooler has been replaced in many offices with a fancy coffee machine, the organic effect of striking up a quick conversation with a colleague in the kitchen about last night’s sports […]
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Templates

Cost benefit analysis template & guide

It’s important to weigh up the risks and rewards before making any business decision. Everything comes at the cost of something else, so it’s important to look at the big picture before taking any major […]
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Templates

Brand equity pyramid template & guide

Why are some brands, such as Apple, Nike, Coca Cola, able to generate incredible brand loyalty compared to their competitors? What makes one brand more valuable than another? It’s all about brand equity. That is, […]
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Templates

What are the 4ps of marketing and why they’re important

What are the 4Ps of marketing? The 4Ps of marketing is a simple way of thinking about marketing plans across four main areas: product, price, place, and promotion. This ‘marketing mix’ can help you formulate […]
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Templates

Create a Customer Empathy Map in 6 Easy Steps!

Creating a Customer Empathy Map builds empathy towards your targeted audience to identify your users’ needs and pain-points to help your design process.
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Templates

Using a Lotus Diagram template to turbocharge ideation & creativity

What is a lotus diagram? In today’s collaborative work environment, ideation is an essential phase in all projects. Most teams rely on brainstorming to generate lots of creative ideas quickly. But unstructured brainstorming sessions have […]
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Guides, Templates

The best Design Thinking activities & tools for 2020 

The Design thinking methodology is participatory in nature, and it works best when harnessing a multitude of ideas and viewpoints. So if endless Zoom calls are sucking the creativity out of your team, it might […]
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Templates

The MoSCoW prioritization method to manage priorities & drive alignment

In projects with a fixed timeframe, it’s vital to understand the relevance of individual tasks to work at maximum efficiently and meet deadlines. The MoSCoW prioritization or MoSCoW method is a popular visual roadmap used […]
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