What is a Fishbone Diagram? A Fishbone Diagram (also known as a Ishikawa Diagram, after it’s founder Kaoru Ishikawa, a Japanese quality control expert) is a cause and effect analysis tool used to brainstorm potential […]
The Lean Canvas is an adaptation of the Business Model Canvas designed specifically for Lean Startups. In its essence, it is a one page document that encapsulates all the critical elements of a business plan.
What is a Creative brief A creative brief is the greatest tool in a marketer’s arsenal to ensure creative agencies deliver their best possible work. Writing a creative brief that is clear, concise and comprehensive […]